SSL certificates

SSL/TLS Certificates – why they are needed

SSL/TLS certificates are probably a combination of words you heard, but have you ever wondered what it is? Let’s briefly review what SSL/TLS certificates are and why we need them.

SSL stands for Secure Sockets Layer and was originally created by Netscape. SSLv2 and SSLv3 are the 2 versions of this protocol (SSLv1 was never publicly released). After SSLv3, SSL was renamed to TLS.
TLS stands for Transport Layer Security and started with TLSv1.0 which is an upgraded version of SSLv3.

The internet, of course, has helped to add a whole new dimension to the world that we live in today. From giving companies the chance to sell outside of their local area to help bring people together from across the globe, the web plays a significant role in our day-to-day lives. However, as good as the internet is, it’s a touch lawless when it comes to the handling and dealing with of safety.

Many people find themselves the victim of illegal online scams and getting involved in the kind of activities they would do well to avoid in the future.

This is why security matters so much – and it’s vital that we get security solutions that actually make sense. For example, SSL/TLS certifications play a significant role in keeping websites safe and secure from outside influence. Known as a Transport Layer Security, this is the cloak that helps to hide you from the leering eyes of the less charming individuals online.

From helping to keep your data secure and to provide a buffer when buying items online to keep data safe, SSL certificates play a major role in helping you to do just that. What, though, does it actually do

The Purpose of using SSL/TLS Certificates

  • Offers Authority. The first thing that an SSL/TLS certificate does is provide you with authentication to help to send information across that particular channel. Without an SSL/TLS certificate, it’s easy to be duped into buying from a false or fraudulent source.
  • This helps to give people who are buying from your website more comfort in actually using the service. This provides a form of validation that allows people to know your site is trustworthy, having acquired an SSL/TLS certification from a provider. This helps to show your website off as legitimate.
  • SSL/TLS, therefore, makes it easier for people to feel good about using your service. Put simply, they will see the little green box at the top left-hand side of the website address/URL, and feel comfortable looking at that. This helps to make it much easier for people to trust your site, and feel safe recommending it to friends and family.
  • Also, it adds a nice touch of authenticity to the whole experience. People like to feel like they are using the official channels to make a purchase, and that is what buying through an SSL/TLS-secured site will feel like. So, this can have a majorly positive impact on how people not only use your site but how they perceive it in the first place.

This has the knock-on effect of leading to more people staying on-site and/or making purchases. The net benefit of this is that you are left with a much more appropriate and professional look and theme to your site. If you would not use a site without SSL/TLS security when providing information or making a purchase, why should you expect anyone else to?

It could help you to work out why the purpose of using SSL/TLS Certificates is about more than just security, it’s about showing you are committed to keeping people safe.

Darius S.

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